Online Marketing & SEO with EZ*Store

Online Marketing: the highest return on investment medium available!

You may be wondering how if to venture into the world of online marketing? These are some of the features of online marketing:

let your customers find you

SEO = let your customers find you

  1. You do not look for your customers, they look for you!
  2. You pick the words they are looking for and the consumer picks you!
  3. You sell the client exactly what they are looking for at that moment!
  4. The current highest return on investment (ROI) medium for marketing is online marketing.

In order for you to be found on the internet, your site must have the right search words or phrases in the right places. Optimizing your website for these search words is known as Search Engine Optimization (SEO). Your site may be the best in South Africa, but if no-one can find it, what’s the use?

In order for people to find you and your website, back-links to your site must be strategically placed on other sites on the internet. These links drive traffic to your website. This is known as Search Engine Marketing or SEM. Will it cost an arm and a leg, absolutely not! Check out the prices here: EZ*Store pricing models.

Still not convinced? Try this exercise to determine if you should ‘bother’ with Online Marketing:

  • List the top 5 features of your products.
  • List 10 words or sentences your target audience would Google to find your products.
  • Calculate the amount of time you spend prospecting clients.
  • Calculate how much you would save by letting your website do the work of bring your clients to you.

EZCOM has studied exactly how to optimize your site to make Search Engines love it, we use it with all our EZ*Store Managed Solutions. Contact us to get a free consultation on what search phrases and keywords would be optimum for your business online.

Marketing packages include but are not limited to:

Online marketing strategy

It's important to have an Online Marketing Strategy

  • Analysis of Search Engine Keywords for Effectiveness.
  • Strategies for Customer Targeting and Acquisition
  • Increased Search Engine prominence (ranking) raising your exposure and traffic.
  • Comprehensive Traffic Analysis.
  • Websites Search Engine Optimization.
  • Search Engine Registration.
  • Website Statistics and Search Engine Ranking Reports.

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